Five digital marketing techniques for powering through Coronavirus

By |2020-11-03T14:05:27+00:00Wednesday, May 13, 2020|Categories: Marketing Optimisation|Tags: , , , , |

Today, in these uncertain times, we are all facing new and unforeseen challenges and feeling the economic impact of Coronavirus. So, how do you prepare your business for the long haul? Well, we need to [...]

Retail Transformation: The perfect storm?

By |2019-05-24T11:45:49+00:00Friday, May 24, 2019|Categories: Customer Experience, Digital Change & Innovation, E-commerce|Tags: , , , , , , , , |

In this blog, I am going to share my insights on retail transformation, taken from a recent presentation I gave on behalf of RetailWeek. Retail is an area I am passionate about. It is a [...]

Expert interview: Achieving Profitable Business Transformation

By |2020-11-02T14:57:52+00:00Tuesday, June 19, 2018|Categories: Analytics & Data, Business Strategy & Growth|Tags: , , , , , |

Digital transformation is not for the faint-hearted; it can be complex, and expensive. Businesses know that they need to invest in ‘digital’ for a whole host of reasons - to remain competitive, improve productivity, connect [...]

How to Create a Customer Experience Led Strategy

By |2020-11-02T15:54:49+00:00Monday, December 18, 2017|Categories: Customer Experience|Tags: , , , , |

“The customer is always right.” Harry Gordon Selfridge   One of the most famous quotes in business and the core sentiment is as true today as it has always been. The only difference now is [...]

Changing the wheels, while the train is running

By |2017-02-24T17:11:25+00:00Wednesday, October 8, 2014|Categories: Business Strategy & Growth, Digital Change & Innovation|Tags: , , , |

We talk with multiple companies and are always amazed when we come across those who question whether digital adoption is fundamentally a good idea. In fact, because the evidence is so compelling, we have come [...]

Digital Darwinism

By |2016-09-05T15:45:07+00:00Tuesday, April 15, 2014|Categories: Business Strategy & Growth, Digital Change & Innovation, News|Tags: , , , |

In essence, the research conducted by The Altimeter Group explores what digital transformation is, how companies are embracing change, and the challenges and opportunities that emerge throughout the process. The research was formed via a [...]

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