Richard MorecroftSenior Partner, Strategy, Leadership & Innovation

Richard Morecroft is part of a multi-disciplinary team of strategy, execution and growth experts.

  • End-to-end or specific needs. Our team is structured to provide the exact skills you need
  • A ‘think + do’ approach. With expertise, methods, and networks to rapidly deliver tangible business benefits
  • A collaborative, pragmatic, and flexible culture. Sharing insights and expertise to bring the best to our clients

Richard leads the Strategy, Leadership & Innovation practice where we help clients achieve laser focused direction and establish momentum in digital and change.

He is a dynamic, action orientated board level executive with over 25 years experience leading growth and change in financial services and fintech, e-commerce, telecoms, and media.

His breadth and depth of skills mean Richard has helped a range of businesses to achieve rapid, complex and effective business  transformation. He excels in developing both the ‘big picture,’ providing a clear strategic vision but with an eye on the detail. Providing excellent leadership and stakeholder management skills, enabling change and transformation across the business.

An accomplished digital business leader with proven expertise in:

  • Strategy development and execution – making strategy “real” and delivering on the promise
  • Digital transformation – end-to-end leadership of growth and change
  • Commercial leadership – developing new products and services
  • People, process and operations development

Key achievements include:

  • Developed the digital product and service strategy for a leading UK insurance business
  • Built and launched a mobile financial services business for Ooredoo, over 1m customers live
  • Lead the development and launch of the TalkTalk’s “Free Broadband” – took customers from 700k to over 2m
  • 11 years in the British military; specialist telecommunications with deployments across the globe
  • Built the AOL UK and DE access network

Richard lead the development of the new Group strategy for digital products and service. Richard gave us clear direction for the business. In particular, our digital capability and the core business model.

Brent Escott, CEO CPP Group PLC

Richard’s vision, personality and particularly his leadership skills make him a highly effective leader for important
change and innovation projects.

Umar Hashmi, Qtel
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