Paul Postance
Trading Optimisation
& Omnichannel Digital Expert
Specialisms
Sectors

Paul Postance is an omnichannel digital expert with over 20 years of experience helping clients define, accelerate and lead their digital transformation activities.
He has worked across diverse verticals including telco, retail, travel, financial services and pure-play digital. Leveraging that breadth of expertise to deliver significant digital transformation at both enterprise-scale for blue-chip brands, and SME’s.
Paul is passionate about data-driven transformation to drive positive commercial results; building and leading confident multi-skilled teams to deliver business value and fantastic customer experiences. A key player in several high-profile transformations, Paul can deliver rapid gains, balanced with a well-seasoned strategic view of ‘change’ and how to manage it for optimal results.
Success for Paul is about constantly evolving, testing and learning as the digital landscape shifts. As much as he loves technology, he cares firstly about relationships; understanding the vital importance of engaging with customers as people, not just metrics!
He has a track record of working within multifaceted brands and complex organisational landscapes to set a vision, innovate solutions, and adaptively bring people – and in turn operational structures – on a journey of change and success. His core expertise combines psychology and technology to create compelling consumer experiences and commercial growth for organisations.
Key achievements include:
Here is a short summary of the things Paul can help you with:
Some of Paul’s clients & experience:
I’ve really enjoyed working with Paul – he has a real depth of knowledge in e-commerce, particularly around structural change and tools for driving conversion. He’s forward at bringing his ideas to the table, a good operator, and a genuinely nice guy. Very happy to recommend.