New Product Innovation – Fintech

“I was really impressed with DWG whilst working with them on the Kalixa Pro project. They did a fantastic job of rallying the troops, against a sometimes very challenging backdrop, and simply getting stuff done.”

Head of Marketing, Kalixa Payments Group

kalixa

Kalixa Payments Group is a next-generation Fintech business. Dedicated to transforming the payments industry globally by combining fresh thinking innovation with experienced financial acumen. They offer integrated solutions spanning Global Omnichannel Gateway, Wallet Services & Issuing and European Acquiring.

Digital Works Group were engaged to help bring to market a time-sensitive and mission-critical new mobile point-of-sale (mPoS) solution aimed at small businesses.

While Kalixa is undoubted a payment expert, the business needed an injection of product and project management expertise to help define, control and deliver this new solution at pace.

We helped Kalixa to:

  • Adjusting the articulation of their proposition to be customer needs-based rather than technology-driven.

  • Use the right structure, approach and experience, via a combination of best practice, coaching and people management.

  • Navigate the often choppy waters of vendor selection and management.

  • Optimise customer experience and gain card scheme certification.

With support from our Product & Technology team, Kalixa were able to bring the solution to its UK beta launch within eight months. We delivered:

  • A well-defined view of their target customer needs.

  • An understanding of the required changes in the business model and future operating model in order to future-proof the business and create competitive advantage.

Service

New Digital Product Innovation

Team

Product Creation and Management

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