Make Better Marketing Decisions
Our powerful Enhanced Marketing Insight solution helps you gain knowledge to improve your commercial decision making, enhance customer experience, adapt faster, grow revenues and control costs.
Helping With These Challenges and Bringing These Benefits
Challenges
Benefits
What We Do – Data Readiness
Our proven blueprint uses a combined Marketing Mix Model (MMM) and Multi-Touch Attribution (MTA) approach, to organise your data through a series of stages to the highest quality.
1.
Data Audit & Preparation
Understanding your current data state, identifying weaknesses and highlighting opportunities for exploitation.
2.
Data Strategy
Developing the right approach for your business – your needs, budget and objectives.
3.
Data Development
Implementing the right data infrastructure – data storage, modelling and B.I..
4.
Data Exploitation
Ready to exploit data to drive sales
For example:
Delivering You Multiple Commercial Advantages Through
What We Do – Data Exploitation
Once the foundations are in place, we help you fully exploit this via our sophisticated ‘Return on Marketing Investment (ROMI) engine’ approach.

Giving You
A 360 view of your
marketing activity
An ‘adaptive’
insight engine
A fast knowledge
share solution
We deliver our solution based on three core principles: We only do what is needed; it’s modular and adaptive to your organisation. We achieve benefits fast; delivering each module in a ‘planned agile manner’. We help control and de-risk using this broad 5 step process:
Meet Your Experienced DWG Team
DWG and Intuita are best-in-class consultancies who combine to quickly deliver solutions to clients commercial transformation and insight needs.
We are an expert data and insight consultancy. We have delivered best-in-class marketing data and insight solutions to leading businesses to improve their Return on marketing Investment (ROMI)