With a very aggressive project timeline, eBay needed to deliver a new fashion buyer experience in both the UK and Germany.
They needed an experienced product management expert to take a lead in developing and delivering the consumer proposition while engaging a multi-disciplined team to deliver the project on-time.
A tight timeline called for:
A rapid immersion in the business, quickly understanding business operations and technology employed
Building strong relationships with the necessary pan-European teams
Defining very clearly what the end product needed to b
Engaging and getting buy-in from the right people to help deliver the initiative
DWG was able to deliver fast, effective digital product innovation.
Not only was the new fashion buyer experience delivered on time, but the team introduced some new innovations seen for the first time on an eBay site, including new dynamic merchandising placements.
Global Product Director, eBay Ltd
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