Value Creation
Digital Turnaround

Our Service
Our Digital Turnaround service is designed to help organisations rapidly fix business problems through the application of digital solutions. Quickly solving issues in trading, service support and working environments to improve sales, customer experience and productivity. While setting the foundations for the long-term.
What We Do
The focus of our approach is pragmatism and speed, which we combine with a proven methodology that concentrates on the priority areas of the business. This combination allows us to rapidly identify urgent issues, design digital solutions to resolve the problems and rapidly deliver successful priority fixes.
Trading – A Direct to Customer Approach
Addressing the impact of restricted movement on face-to-face selling.
Optimising website and mobile assets to trade directly with customers.
Using effective digital marketing to acquire and retain more customers; while improving ROI.
Developing propositions, products and prices to increase sales and margin.
Improving Customer Service Experience
Improving customer experience when human call centres are impacted by restrictions.
Applying digital solutions in communication, AI and automation to improve customer experience and lower costs of operation.
Reducing customer churn and improving advocacy.
Resolving Impacted Working Practices
Reducing the impact of remote working policies on productivity, learning and employee wellbeing.
Creating approaches to enable the right behaviours and improve morale.
Developing innovative learning and educational approaches, so team members thrive in the future.
Building Organisational Agility & Operational Efficiencies
Rapidly developing digital and agility skills in leadership and the organisation to create a more adaptive environment.
Improving delivery processes to speed production and innovation.
Rebuilding operational processes to make them more efficient while improving costs and enhancing agility.
Re-architecting technology and data solutions across the organisation to lower costs of operation and grow strategic flexibility.
How it is Delivered
We deliver our service using these core principals; achieve solutions fast, progress in a ‘planned and agile manner’, do only what is needed, and keeping an eye on the future. Using a 5 stage process:
1. Rapid Resolution Analysis
Rapid analysis is conducted within days across the areas of the solution blueprint. From this, priority redress areas and candidates for digital solutions are identified.
DWG strategy and delivery experts support this stage
2. Turnaround Plan & Delivery Roadmap
These priority solutions form the basis of the initial turnaround plan and delivery roadmap.
Using this basis, candidates are subject to a fast cost-benefit analysis to provide clarity on the degree of investment required. Recalibrating prioritisation as needed.
Timelines are applied to form the turnaround roadmap. Supported by critical success KPIs. Stages 1 & 2 usually happens in four weeks.
DWG strategy and delivery experts support this stage
3. Delivery of Priority Fixes
DWG delivery expertise is deployed to execute the priority candidates. Using our experience fixes are successfully delivered while ensuring the ‘future state’ is not dramatically compromised.
Central governance and a ‘war room’ is deployed to de-risk activities, speed-up decision making and control the success of the delivery phase.
Delivery activities are conducted through ‘agile sprints’ and effective cross-functional working practices to drive performance improvements quickly.
These priority solutions form the basis of the initial turnaround plan and delivery roadmap.
Using this basis, candidates are subject to a fast cost-benefit analysis to provide clarity on the degree of investment required. Recalibrating prioritisation as needed.
- Timelines are applied to form the turnaround roadmap. Supported by critical success KPIs. Stages 1 & 2 usually happens in four weeks
DWG strategy and delivery experts support this stage
4. Measured & Iterated
While the focus of the programme is about speed, critical-success KPIs are used to allow the measurement of success or identify the need for iteration. Baking adaptability into the overall approach.
This also provides critical insight to develop the long-term transformational plan once business turnaround happens.
DWG strategy and delivery experts support this stage
5. Long-Term Digital Transformation Plan
As improvements are felt, and digital benefits are seen, work begins on creating a business plan with effective digital capabilities built in for the future.
DWG strategy expertise guides the organisation in the development of this longer-term digital transformation plan.
DWG strategy experts support this stage
Where We Have Helped Before
Who Delivers – Meet Some of Our Digital Change Experts
DWG is the UK’s most experienced digital transformation consultancy. A team of 50+ senior digital change experts, diverse and international experienced, meet some of them:
Pilar Guerrero
Go-to-Market
Marco Potesta
Digital Trading
Damon Harding
Customer Service & Operational Processes
David Ball
Technology
Simon Booth-Lucking
Delivery Processes
Dimitris Kourepis
Organisation
Why DWG
DWG has compelling characteristics to deliver clear and meaningful insights and solutions.
1.
Proven Digital
Change Expertise
All of our 50+ team members have 15+ years of senior digital change experience. From real-world, market-leading client and agency delivery backgrounds. Supported by an extensive ecosystem of associates and industry leading technology solution partners.
2.
A Think + Do
Approach
Our strategy team of domain experts help clients to think through the right approaches for their needs. While our optimisation and delivery team can assist with successful execution.
3.
Outcome
Focused
We are laser-focused on delivering business benefits. With a mantra of producing value and change through delivery.
4.
Successful
Methodologies
Using tried and tested methodologies to de-risk and deliver better outcomes.
5.
Delivered in the
Right Spirit
A team of committed, collaborative, innovative and trusted practical experts.
6.
Outstanding
Value
Using our innovative business model we are able to offer clients industry-leading value.