Clare Carroll

Content Marketing Consultant & Content Creator

Technical Skills
  • Digital marketing

  • Content creation

  • Product strategy

  • Product & proposition ownership

  • Full life cycle product management

  • Vendor selection/management

  • Telecoms

  • Travel Technology

  • Legal: Data Protection & Privacy

Clare Carroll

Clare is a Content Marketing and Product expert and has over 20 years of experience in Content Marketing and owning Product,  managing user-centric software development and digital applications, digital content production and marketing.

She has a natural creative and writing flair and is highly experienced at creating digital content for use in content marketing and sales, including articles/blogs, social media content, email marketing, digital advertising visual creatives and copy. She creates and produces video, audio (podcast) and webinars and has managed live events on LinkedIn and similar social platforms.

Clare’s background experience is the full Product life cycle process from strategy, road mapping, design and delivery, launch and in service management, she has delivered and led product management teams on a national and pan-European scale and successfully rolled out strategic products in multiple languages under strict timeframes.

Skilled at developing and managing relationships, Clare has led large multi-cultural teams across different time zones and is skilled at harmonising business needs and technical team processes. She and has managed RFI, RFP and contract negotiations for new partnerships and third-party providers. With an eye for detail, she has also studied and is qualified CIPP/E on European Data Protection and Privacy law (GDPR and UK DPA 2018).

Key achievements include:

  • Managed a seamless webmail platform migration to a new third-party provider for Freeserve (Wanadoo)

  • Launched new customer online tools and services or Freeserve (Wanadoo)

  • Launched new GUI applications to the EMEA market in multiple countries in six different languages for Sabre

  • Managed multiple pan-European releases of Windows software updates for Sabre, including the the now infamous Y2K update

  • CIPP/E qualified: Personal Data audits, appropriate documentation and Privacy Policies

  • Created and launched the Digital Know How podcast channel for Digital works Group

  • Created DWG’s marketing video assets for use on social media, LinkedIn and YouTube and launched the Digital Works Group YouTube channel

  • Production of live webinars

Here is a short summary of the things Clare  can help you with:

  • Content Marketing strategy

  • Digital Advertising visuals and copy

  • Email marketing

  • Webinar production

  • Video and audio content

  • Website management

  • Social media content

  • Article and blog writing

Some of Clare’s experience: