Leaders, make it personal!

The number of articles, round tables and webinars on how to lead people working from home (WFH) has exploded since the outbreak. Playbooks with Do’s and Don’ts. Great tips and hints on tools to use and platforms to adopt. Training sessions on wellness, family management, the frequency and duration of a meeting, or the style [...]

By |2020-09-22T10:09:18+00:00Tuesday, September 22, 2020|Blog|0 Comments

8 Simple Tips for Building a Better Digital Experience

This week I found myself having to fly to Düsseldorf on business. I had flown with this German company before, but for the first time in years, I had to book the business flight myself. Skyscanner, wonderful as always, gave me the right schedule and airline information about the flight. But when hitting this aviation [...]

By |2020-09-22T08:46:17+00:00Tuesday, September 15, 2020|Blog, Customer Experience, E-commerce, Product Development|1 Comment

The New Normal: Reaction, Recovery and Resilience

Cultural change normally happens gradually as new ideas take hold and gain gradual adoption and acceptance. Covid-19 social distancing rules have forced cultural change overnight and they may be in place - in some form - for many months to come. When this crisis is over our expectations as employees and consumers, and how [...]

Crisis Management for Finance Leaders

In this interview, Marjory Carrero shares her thoughts on the impact of Covid-19 on business, talks candidly about crisis management and advises what Finance leaders should be focusing on. Marjory draws on years of international business and financial knowledge, and reflects on her crisis management experience when she managed the financial operations for Coca-Cola during [...]

By |2020-05-29T07:55:24+00:00Tuesday, May 26, 2020|Blog, Business Strategy & Growth|0 Comments

A Guide for Crisis Communications

This practical guide will help you improve your employee, customer and partner communications during the Covid-19 crisis.  Covering the 'who', 'what' and 'how to communicate', which 'channels to use' and some useful examples, create a better experience through effective communications. Guide Content Links Identify your target audiences Communicating with your Employees Communicating with your Customers [...]

By |2020-05-21T11:53:44+00:00Wednesday, May 13, 2020|Blog|0 Comments

Expert Interview: A marketing communications transformation

What's important to get right in a marketing communications transformation? In this interview, we look at a case study of a successful marketing communications transformation led by our Senior Consultant, Gianluca Bregoli. Gianluca highlights what you need to focus on during a marketing communications transformation and offers some advice on how to do it as [...]

Employee Communications in M&A (Part 3)

In this part 3 of Employee Communications in M&A, I'm going to cover four enablers for effective Employee engagement. Disengaged employees are one of the main causes of M&A failures The success of the integration and achievement of the objectives behind the corporate deal also depends on the commitment of the workforce and its involvement [...]

By |2020-02-25T14:20:12+00:00Tuesday, February 4, 2020|Blog, Digital Culture, People & Organisations|0 Comments

Employee Communications in M&A (Part 2)

In this second part of Employee Communications in M&A, I explain what the Integration Lifecycle is, give you examples of what to avoid and share some case studies. Integration lifecycle Drawing a geometric representation, the integration lifecycle is a ray made up of a sequence of line segments with a given starting point – the [...]

By |2020-02-25T14:22:26+00:00Tuesday, February 4, 2020|Blog, Digital Culture, People & Organisations|0 Comments

Employee Communications in M&A (Part 1)

Employee communications in M&A (Merger and Acquisition) is one of the most important factors to ensure the successful integration of the organisations coming together to join forces. When an internal communications plan is comprehensively developed to cover all aspects and stages of the M&A journey it helps to minimise undue employee concern and friction, [...]

By |2020-02-25T14:23:52+00:00Monday, February 3, 2020|Blog, Digital Culture, People & Organisations|0 Comments

How to Improve Organic Search Rankings

The struggle to stay in organic search results and make your website visible is becoming more of a challenge. SEO continues to grow in significance as search engines become more discerning. So, what do you need to do to improve organic search rankings? Search engines have evolved Search is not as straight forward as it [...]

By |2020-01-27T12:13:28+00:00Friday, January 24, 2020|Blog, Marketing Optimisation|2 Comments
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