Transitioning from a physical to a full digital shopping experience in B2C: How to create outstanding customer experiences post Covid-19 The pandemic crisis, with its lockdowns, social distancing and customers reluctant to go back to [...]
This practical guide will help you improve your employee, customer and partner communications during the Covid-19 crisis. Covering the 'who', 'what' and 'how to communicate', which 'channels to use' and some useful examples, create a [...]
What's important to get right in a marketing communications transformation? In this interview, we look at a case study of a successful marketing communications transformation led by our Senior Consultant, Gianluca Bregoli. Gianluca highlights what [...]
In this part 3 of Employee Communications in M&A, I'm going to cover four enablers for effective Employee engagement. Disengaged employees are one of the main causes of M&A failures The success of the integration [...]
In this second part of Employee Communications in M&A, I explain what the Integration Lifecycle is, give you examples of what to avoid and share some case studies. Integration lifecycle Drawing a geometric representation, the [...]
Employee communications in M&A (Merger and Acquisition) is one of the most important factors to ensure the successful integration of the organisations coming together to join forces. When an internal communications plan is comprehensively [...]
